What Google AdSense Tips Will Help Increase Earnings?

Read on for powerful Google AdSense tips...

Making money with AdSense is a great way to add a passive stream of income to your website.

If you have a site that brings in a decent amount of traffic, you can easily add some ad boxes and start increasing your income very quickly.

It’s free to join and easy to use.

While the program is very easy, there are a few Google AdSense tips that can make a difference in how well your ads perform.

There are things like ad placement, design, and even the keywords you use that affect how much money you can make.

Where to Place Your Ads

Remember the “Z”...

Many people that use AdSense design their website and then stick an AdSense box where ever they have the space to squeeze one in. The problem is, market research has shown that different locations on a page can make a big difference in an ad's performance.

Marketing experts say that a reader’s eyes will scan the page in a “Z” pattern.

You should place your ads in that “Z” to get noticed. That means that the best locations for your ads are along the top of the page going from left to right, the middle of the page, and along the bottom.

Stay Above the Fold...

Many readers will look at the beginning of a page, and if they are not interested they will not go further down into the rest of the page. If you want your ad to be seen you need to place it somewhere in that area at the top of the page a visitor can see without scrolling down.

Therefore, even if your visitor does not click down you have a good chance they may click your ad when leaving your site... adding some income to your bottom line.

Design Considerations

Medium rectangles...

When you sign up for AdSense you are given many different options for the size and shape of your ad box. One of the effective Google AdSense tips is to make your ad box a 250 x 250 square. This has been shown to give some of the best results... along with the 336 x 280 rectangle.

Google offers the different sizes to make it easier for website owners to fit the ads on to their site. However, not all ads perform equally. If you want to test for yourself you can try different sizes to see what works best on your site.

Blend With Your Site...

Google will not allow you to disguise your ad boxes on your site, but you should make every effort to have your ad box blend in with the rest of your site. Google gives you the option of using different backgrounds, so you can choose a color that blends with your color scheme.

Some people will try to choose colors that make the ad pop out at the viewer, but testing has shown that the ads that work best are the ones that look like they belong on the site.

Keep Your Links Blue...

People are accustomed to seeing blue hyperlinks. Although you have the option of using different colors you should stick with what your visitors are used to seeing. When you use a color other than blue, people are not sure what to do, so they will not click on the ad box.

Know What Works

Use Your Channels...

One of the top Google AdSense tips is to make sure you track your ad results. A good way to do that is by using Channels. Channels allow you to assign a different ad or group of ads together so you can track the results. Without channels all of your ads will show up as one single result.

For example, if you had two ads on a page and wanted to test which location performed better, you could assign a different channel to each ad. When you check your results you will be able to see which ad has a higher click through rate, and which ad earns you more money.

Market Like Crazy...

The final of the Google AdSense tips is to never stop marketing your site. Only a percentage of visitors will click on an ad, so you need to drive a lot of traffic to your site in order to be profitable. The more traffic, the higher your earnings.

Do some research to learn as much as you can about internet marketing. You need to be able to bring large numbers of visitors to your site to make AdSense pay off.

Hopefully, these Google AdSense tips will help you to earn more money off of your website. AdSense is a great way to increase your earnings. If you do it right, you can bring in a very nice income.